A4AMobile Ltd., formerly Arts4All Ltd., was started in 1998 by Daniel Ng, founder of McDonald's Restaurants Hong Kong to create and deliver unique digital arts entertainment video to audiences around the globe.

From this vision, A4AMobile began providing world-class, original arts programming to consumers and the K-20 educational marketplace. A4A Mobile was recognized as an innovator in the emerging broadband media industry with ArtsPass, the first comprehensive online service devoted to delivering arts and entertainment.

As A4AMobile maximized its ability to fulfill the needs of its diverse clients, the company evolved from a pure play organization with one source of revenue (digital arts education content) to an organization capitalizing on multiple sustainable revenue sources. In late 2005, after two years of product research and development, A4AMoble exploited its deep expertise to provide innovative applications to meet the mobile consumers' high demand for entertainment media.