MyBROADWAY.com's mobile platform is BWYNOW (299669), The Mobile Way To Broadway. Theatre fans and consumers opt-in to get the latest on Broadway on their mobile devices. Text: JOIN to BWYNOW (299669) - to receive Broadway news, special offers, and alerts. Click here for a mobile video clip.
	Bucknell University Bucknell's Alumni Mobile Wireless Community connects Bucknell alumni to their alma mater with regularly updated News, Events, and Career information. Alumni opt-in from their mobile devices or online on the Bucknell University website. Mobile web users can access the BU WAP site.
	RENT The Musical RENT The Musical, on Broadway and on Tour, connected to fans 'where they live' with a national FREE RENT "text to win" promotion on RENT's official websites siteforrent.com and voicesforrent.com and advertised in targeted newspapers, email blasts, and flyers. The lucky winner was awarded $500.00 towards a month's rent.
	The Guthrie Theater The Guthrie Theater utilized mobile promotions to attract and engage younger audiences, drive awareness, and create excitement about upcoming shows and concerts. Patrons of the renowned regional theater can win tickets, meals at on-site restaurants, backstage tours, and participate in other exclusive behind-the-scenes experiences.
	ArtsPass offers arts lovers the opportunity to stream exclusive performances and interviews. The channel features full-length videos and short clips with headliners from Broadway, music, opera, dance, film, and literature available 24/7.